Sustainable Business Model
As excited as we are to help control the invasive lionfish population in the Atlantic, we’re equally excited to build a non-profit organization that can sustain itself economically in the future.
Our Formula Is Simple: in order to truly impact the lionfish population there will need to be a lot of robots in the water hunting and capturing the fish wherever they are.
The best way for our formula to succeed is if the owner or operator of the device is economically rewarded for catching lionfish. We are confident that the emerging market for lionfish meat will demand a consistent and reliable supply. Whether this is a local private fisherman selling his/her catch dock-side, or a large fishing operation selling into the existing commercial seafood supply chain, the fish will sell.
As such, the fisherman will be happy to purchase and operate one or many low-cost robots to fill the demand. Once that equation is understood the demand for robots will be high and the economies of high volume production of the robots will benefit everyone.
The Economically Sustainable
Non-Profit Business Model
Certainly in the initial phases of RSE we will need financial support through grants, philanthropic organizations, and individuals passionate about ocean health. We envision a time when robot sales and support services allow for economic balance in that part of our organization and give us a solid platform on which to pursue our next challenge where robots can be put in service to help the environment.